“Product” is one of the four core marketing principles. As such, Fiona works with sellers to study the local pricing trends and current buyer demands to develop an optimal plan to achieve top dollar by turning any home into its very best version of itself given a tailored budget specific to that home, location, and current market conditions. Using her passion for design, this home preparation helps ensure that the home appeals to the widest number of buyers and will maximize return on investment by achieving top dollar.
Offering a range of options to sellers, home preparation strategies can include staging and painting through more extensive remodels. Fiona project manages all the work and has an enviable list of contractors, thus saving her clients many thousands of dollars by eliminating any middle men. See some of Fiona’s projects below.
Fiona is a unique real estate agent in many ways. She does not simply sell homes. She markets them using an impressive array of techniques and strategies learned from the marketing world.